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Skin & Coat Dog Treats 101
Everything to know about feeding skin & coat dog treats well.
Six angles on the same collection — An overview of the skin & coat dog treats collection, what nutritional benefits they add to your dog, how to use them, the feeding guide, how to keep them fresh, and every ingredient in the bag.
At The Doggie's Deli, every skin and coat treat is handcrafted in small batches using wild-caught fish, including Atlantic cod, ahi tuna, and pollock, all sourced from trusted waters and prepared without seasoning, preservatives, or artificial additives. From Cod Jerky and Ahi Jerky to Pollock Fish and Pollock Fish Skin, every treat is grain-free and filler-free, making them ideal for dogs of all ages, sizes, and sensitivities.
Every treat is naturally rich in EPA and DHA omega-3 fatty acids, the nutrients that work directly on skin hydration, coat shine, and inflammatory responses. These healthy treats for dogs' skin and coat support a softer, glossier coat, reduce itching and dryness, and promote long-term skin barrier health, all from real, single-ingredient fish with nothing added.
The Doggie's Deli was built for pet parents who read labels and refuse to settle. Every recipe is crafted in small batches for consistent quality, packed in resealable bags priced between $6.30 and $13.50. These homemade dog treats for skin and coat ship free across the U.S. and are available for local pickup in Los Angeles, CA, because clean nutrition should always be within reach.
Helps Reduce Skin Inflammation and Itching
Our wild-caught fish treats are naturally rich in EPA and DHA, omega-3 fatty acids that help reduce systemic inflammation throughout the body. For dogs prone to itching, redness, or environmental sensitivities, regular omega-3 intake helps calm inflammatory responses at the skin level, providing visible and lasting relief.
Supports Better Skin Moisture
The essential fatty acids found in cod, ahi tuna, and pollock work from within to maintain healthy skin hydration. These nutrients strengthen the skin's natural moisture-retention capacity, preventing dryness, flaking, and the tight, irritated skin that often signals nutritional gaps in a dog's daily diet.
Promotes a Softer, Shinier Coat
Omega-3 fatty acids nourish hair follicles directly, improving coat texture and increasing natural shine with consistent use. Dogs fed these skin and coat treats regularly show a noticeably softer, fuller coat, reflecting the kind of deep nutritional support that topical products alone cannot deliver.
Minimizes Shedding
A well-nourished coat sheds less. The omega-3s in our fish-based treats strengthen individual hair strands from the follicle up, reducing excessive shedding caused by dry, weakened skin. Healthier skin holds hair more firmly, making these treats a practical daily addition for heavy shedders.
Helps Maintain a Healthy Protective Skin Layer
Wild-caught fish are a natural source of selenium, zinc, and vitamin B12, nutrients that work together to maintain the integrity of your dog's outer skin barrier. A strong skin layer keeps allergens, bacteria, and environmental irritants out, supporting your dog's overall resilience and comfort every day.
Sprinkle Over Dry Kibble as a Daily Skin Booster
Crumble a piece of pollock skin or cod jerky directly over your dog's dry kibble. The natural fish oils coat each piece of food, adding omega-3 nutrition to an otherwise standard meal without changing your dog's routine or disrupting their appetite.
Use as a Low-Calorie Daily Reward
These fish-based skin and coat treats are low in fat and high in protein, making them an ideal choice for dogs who need frequent rewards without the caloric load. Give one piece after a walk, a grooming session, or simply as a daily wellness treat.
Pair with Grooming Routines
Offer a piece of Ahi Jerky or Pollock Fish during or after brushing sessions. Associating grooming with a high-value treat builds positive behavior around coat care, making brushing easier while simultaneously delivering the omega-3s that support the coat you are working to maintain.
Introduce Slowly for Dogs with Sensitive Stomachs
If your dog is new to fish-based treats, start with a small piece of Pollock Fish Skin once a day for the first week. This gives the digestive system time to adjust while allowing omega-3 levels to build gradually in the body for longer-term skin and coat benefits.
Rotate Fish Proteins for Broader Nutritional Coverage
Alternate between Cod Jerky, Ahi Jerky, Pollock Fish, and Pollock Fish Skin across the week. Each fish species carries a slightly different fatty acid and mineral profile, so rotating gives your dog a broader range of skin-supporting nutrients rather than relying on a single source.
Start with One Piece Per Day
When introducing skin and coat treats for the first time, begin with a single piece daily regardless of your dog's size. Fish-based proteins are rich in omega-3s, and starting small allows your dog's system to adjust before increasing frequency or portion size.
Build Up Based on Coat and Skin Response
After the first two weeks, assess your dog's coat condition and skin comfort. If you notice improvements in shine or softness, or a reduction in itching, you can increase serving frequency. Let your dog's physical response guide portion adjustments rather than feeding on a fixed schedule alone.
Pair with a Balanced Meal Plan
These fish treats work best as part of a complete diet, not as a standalone skin solution. For maximum skin and coat benefit, feed them alongside a balanced meal that already includes quality protein and healthy fats. The omega-3s in these treats complement rather than replace core nutrition.
Avoid Doubling Up on Fish Sources
If your dog's regular food already contains fish meal or fish oil, factor that into your daily omega-3 totals. Overloading on fish-based nutrients is unnecessary and can tip the fat balance in your dog's diet, so treat portions should reflect what your dog is already getting from their main food.
Keep Total Treat Intake Under 10% of Daily Calories
Fish treats are nutrient-dense. Even small portions deliver meaningful nutrition, so there is no need to overfeed to see results. Keep all treats combined under 10% of your dog's daily caloric intake and use our Dog Calorie Calculator to stay on track.
Consult Your Vet for Dogs on Medication
Omega-3 fatty acids can interact with certain medications, including blood thinners and anti-inflammatory drugs. If your dog is on any prescribed treatment, check with your veterinarian before adding fish-based skin and coat treats to their regular routine.
Keep Fish Treats Separate from Other Treats
Store fish-based treats in their own dedicated space away from meat-based jerky or other treats. The natural oils in fish can transfer aroma and affect the flavor of nearby products, so keeping them separate maintains the quality of everything in your treat storage area.
Use a Clip or Binder if the Seal Weakens
Over time, the resealable bag may lose some of its grip. If you notice the seal is not closing as tightly, use a bag clip or binder to keep it shut. This prevents air exposure that can accelerate the oxidation of natural fish oils and reduce treat quality faster than expected.
Do Not Store Near Cleaning Products or Strong Odors
Fish treats can absorb surrounding smells through the packaging over time. Keep them away from cleaning supplies, air fresheners, or strongly scented items. A dedicated pet treat drawer or sealed pantry shelf is the cleanest storage option.
Check the Texture Before Each Use
Before serving, give the treat a quick feel. Fresh fish treats should be firm and dry. If they feel soft, tacky, or smell sharper than usual, the oils may have started to oxidize. Discard any treats that show these signs, regardless of the date on the package.
Refrigerate After the Halfway Point
Room temperature storage works well when a bag is freshly opened. Once you are past the halfway point of the bag and using it less frequently, move it to the refrigerator in a sealed container. This slows oil degradation and extends the remaining treats closer to their full six-month quality window.
Store Out of Direct Pet Access
The strong natural aroma of fish treats makes them a target for curious dogs. Store bags in a closed drawer, cabinet, or elevated shelf that your dog cannot reach. Unsupervised access risks accidental overconsumption, which can cause digestive upset even with clean, natural ingredients.
Wild-Caught Atlantic Cod, Wild-Caught Atlantic Ahi Tuna, Pollock Fish
Why Choose The Doggie's Deli for Skin & Coat Dog Treats?
LEARN & EXPLORE
Helpful Bites & Quick Answers
Informative blogs and quick answers.
Skin & coat treats for dogs are functional treats made with ingredients that support healthy skin, a softer coat, and natural shine. They often include nutrients like omega-3 fatty acids, protein, vitamins, or skin-supporting ingredients that help maintain coat quality and overall skin wellness.
Yes, skin & coat treats can be good for dogs when they are made with safe, high-quality ingredients and given in moderation. They can support healthy skin and coat condition, but they should not replace a complete diet or veterinary care if your dog has itching, allergies, hair loss, or ongoing skin problems.
The number of skin & coat treats a dog can have per day depends on their size, weight, activity level, and total daily calories. As a general rule, treats should make up no more than 10% of a dog's daily calorie intake, with the rest coming from a complete and balanced diet.
You can give your dog daily skin & coat treats made with dog-safe, nutritious ingredients such as fish-based treats, omega-3-rich treats, lean protein treats, or limited-ingredient treats designed for skin and coat support. Choose options with clean ingredients and avoid treats with artificial additives, excess salt, fillers, or harmful ingredients like onion, garlic, chocolate, or xylitol.
The Doggie's Deli's dog treats for skin & coat are different because they are made with natural, high-quality ingredients, including real proteins and fish options that provide omega-3 fatty acids to support healthy skin and coat. Their treats are gently cooked and dehydrated in small batches, made with human-grade, ethically sourced ingredients, and contain no seasoning, additives, preservatives, or fillers.
Yes, we offer free US shipping on orders over $40, with in-store pickup available at our Los Angeles location. We also offer free samples in-store so your dog can find their favorite before you commit.


